General Ezine Tips
Composition & Content
Promoting Your Ezine
Placing Your Ezine Subscription Form
So you have found yourself a broadcasting service to use, and now it's time to put your subscription form out to the world. Where do you put it? How do you present it? How creative can you get?
As always, we're here to support you. If you need assistance beginning or growing your own Ezine or Newsletter, feel free to contact us.
Placing Your Subscription Form
Alternatively, you can create a link to your subscription form. Here are some examples:
I personally recommend that you place your form on every page, rather than a link to it. Keep in mind that when visitors come to your website, they are in a completely new environment that they have to adapt to. There is a pretty grand chance that they'll never see the link to your ezine! Why not build your subscription form right into your navigation?
To Pop Up or Not to Pop Up?
Additionally, don't rely on the pop up as your only subscription form. Make sure to have a form hard wired into your web pages as well, as popup blockers become increasingly prevalent.
Other Ways to Present Your Subscription
Get creative. There are very few limits on how and where to present your subscription form. Keep it subtle but prevalent, and watch your subscriptions grow!
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